Friday, September 28, 2007

Illuminations Launches New Design Series

Designed to help customers better decorate with their products, Illuminations has recently launched its first edition of "Bright Ideas" a design series which will enable customers to more effectively use Illuminations' products in their home décor. "We intend to use Bright Ideas as a tool for our customers to easily recreate a certain look for their homes." Said Jennifer McClelland, Director Email Marketing, Merchandising & Design at Illuminations. While Bright Ideas originated as an email campaign series, "how to" brochures are also available (in stores). On Thursday, August 23, Illuminations retail stores hosted a guided walk-through and decorating workshop featuring its new Halloween collection. Customers received a custom tour and learned first-hand how to easily and effortlessly decorate like a designer.

Click here to print our latest "how to" brochure.